Privacy policy

Last updated: January 5, 2026

Benow operates this store and website, including all related information, content, features, tools, products, and services (the “Services”), in order to provide you, the customer, with a curated shopping experience. Benow is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy.

Personal Information We Collect or Process

“Personal information” refers to information that identifies or can reasonably be linked to you. It does not include anonymized or de-identified information.

Depending on how you interact with the Services and as permitted by law, we may collect:

Contact details: name, billing address, shipping address, email address
Financial information: payment card details and transaction information (processed securely by third-party payment providers)
Account information: login credentials, preferences, and settings
Transaction information: products viewed, added to cart, purchased, returned, or exchanged
Communications: information you provide when contacting us
Device & usage data: IP address, browser type, device identifiers, and interactions with the Services

Sources of Personal Information

We may collect personal information:

Directly from you
Automatically through cookies and similar technologies
From service providers acting on our behalf
From partners or third parties, as permitted by law

How We Use Your Personal Information

We use personal information to:

Provide, operate, and improve the Services
Process payments, orders, shipping, returns, and exchanges
Manage user accounts and preferences
Communicate with you regarding orders or support requests
Send marketing communications (you may opt out at any time)
Detect, prevent, and address fraud or security issues
Comply with legal obligations

How We Disclose Personal Information

We may share your personal information with:

Shopify and service providers (payment processing, fulfillment, analytics, customer support)
Marketing and advertising partners, where permitted by law
Third parties at your direction or with your consent
Affiliates, if applicable
Authorities or legal entities, when required by law or to protect rights and safety

We do not sell your personal information.

Relationship with Shopify

The Services are hosted by Shopify, which processes personal information to provide and improve its services. Information may be transferred to countries outside your residence.

For more information, visit the Shopify Consumer Privacy Policy or the Shopify Privacy Portal.

Third-Party Links

The Services may include links to third-party websites. We are not responsible for their privacy practices or content.

Children’s Data

The Services are not intended for children under the age of majority in their jurisdiction, and we do not knowingly collect personal information from them.

Data Security & Retention

We implement reasonable security measures, but no system is completely secure. Personal information is retained only as long as necessary for operational, legal, or contractual purposes.

Your Rights and Choices

Depending on your location, you may have rights to:

Access your personal information
Request deletion or correction
Request data portability
Opt out of targeted advertising or marketing communications

You may exercise these rights by contacting us at hello@benow.me.

We will not discriminate against you for exercising your rights.

International Transfers

Your personal information may be transferred, stored, and processed outside your country of residence. Where required, appropriate legal safeguards are applied.